This is THE reference book for every jewelry designer who has ever set up, or is considering setting up, a booth at a retail event.
Rena covers everything: show prep, display, jurying, pricing, marketing, and so much more.
I've been doing shows for several years, and found several tips in this book that will make my shows even easier. It's like having a great business partner by your side!
|Rena has included everything you need to know about selling jewelry at fairs and markets in this book. If you follow even just a few of her tips and suggestions you will be more successful!|
During the first few years of my jewelry business, I worked hard to sell my jewelry at shows - but I didn't make very much money at it.
It was frustrating to put so much effort into getting ready for a show, and spend an entire day in my booth - and then come home with only a small profit after expenses.
But I didn't give up. I persevered, trying new things, observing successful artists, and applying the lessons I learned from each show.
Through trial and error I gradually developed a more professional - and far more successful - approach to selling my handcrafted jewelry at shows.
As I began to use and refine my new winning approach, I experienced a big increase in my booth traffic, jewelry sales, and the money I earned at each show.
Here's one example of the results I'm
In a recent juried show of 40 artists, my jewelry
booth was unfortunately located on the second floor of the venue,
instead of on the main floor where most of the action was (including
several other jewelry artists).
I didn't share this to boast, but to give you a concrete example of the results I'm getting with the tips and techniques I detail for you in my book.
I've tested and honed these jewelry marketing strategies so that they really work.
Much of the information in this book has never been published anywhere else before. And I've held no secrets back - "Ultimate Guide to Your Profitable Jewelry Booth" is your complete, 176-page, step-by-step success guide to selling your jewelry at shows, fairs, and festivals.
You don't have to re-invent the wheel and go through the same learning curve I did to figure out what really works. I've already done it for you.
This book is amazing! Rena is a seasoned jewelry artist with years of real world business experience, and she shares it all in The Ultimate Guide to your Profitable Jewelry Booth.
an experienced jewelry designer myself, I was amazed at all the great
new ideas I found in this book - showing
that there's always room to learn new things! I'll be implementing some
of her ideas at my next show.
Wow, what a great resource - I wish I'd had a book like this when I was first getting started!
What You'll Discover in This Book
1 - How to Take Good Pictures
2 - Composition
3 - Outdoor Photography
4 - Lighting
5 - Strong Light
6 - Black & White Photography
7 - Taking Moon Photographs
8 - Night Photography
Rena Klingenberg's book "The Ultimate Guide to Your Profitable Jewelry Booth" is a must read for anyone who desires to succeed at selling their jewelry at craft shows and fairs.
It captures the reader from the very start, and is practical, inspiring and motivating. It makes the reader realize that selling their beautiful creations is not so difficult when you have her new guide at your side.
She offers expert tips and techniques and explains
to you exactly what to do and how to do it, and why you should; leaving
no stone unturned. After reading this 176 page guide, you are prepared
properly to succeed at your show.
Learn from someone who has already succeeded and shares her experience with you! A very valuable asset for all beaders, jewelry makers and crafters.
In this top-to-bottom guide to selling handmade jewelry, Rena examines every aspect of the complex topic of selling at shows, from advanced preparation to post-show evaluation and everything in between.
And she tells you, literally, everything you need to know to do it right. She does that in a straightforward and easy to understand way that will benefit everyone from the complete beginner to the well-experienced jewelry seller.
This book is loaded with proven strategies, tips, and years of experience that you won't find anywhere else!
You can access "Ultimate Guide to Your Profitable Jewelry Booth" for only $39 - about the same price you'd pay for a few strands of beads.
If all you do after reading this book is sell one or two extra pieces of jewelry, you will get your money's worth.
But I'm certain the information in this book will do a lot more than that for you.
I think you'll be inspired by this guide - and that when you begin using these strategies to sell your jewelry, you'll find it's the best $39 you've invested in your jewelry business this year.
Buy Now -
Choose eBook or Printed Book:
1. Downloadable eBook (PDF File) - $39
Immediately after your purchase, you can download your ebook and start learning new success strategies, tips, and secrets within minutes.
This eBook is in the Adobe PDF file format. If your computer doesn't have the Adobe Reader software, you can easily install it for free.
The eBook version comes with a No-Questions-Asked Guarantee: If you're not satisfied with this eBook, just email me within 8 weeks of your date of purchase - and I'll issue your 100% refund immediately.
Your eBook purchase is 100% safe and secure - and 100% risk-free.
Buy the eBook Now
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2. Printed, Spiral-Bound Book - $39 + shipping
Order your printed book from LuLu.com. LuLu will print your book within 5 business days of your order, and then mail it directly to you.
I chose LuLu as my printer because of the high quality of their printing, binding, and packaging.
In the mainland U.S., you'll receive your book from LuLu in about 2 weeks (longer for shipping outside the U.S.).
LuLu will also add a shipping fee to mail your book to you. Please note that LuLu offers NO refunds on the printed book.
This is one of the most complete and comprehensive guides for jewelry vendors I've ever read.
You cover all aspects of the jewelry business.
It's well thought out and has a good flow order.
When I got to the show and was just about finished
setting up, I discovered I had left two showcases of wire wrapped
pendants at home on the counter. That was the bulk of my display!!
Fortunately, I had arrived early and had time to spare. I got the
promoter to watch my booth (filled with other jewelry) and raced home
to get my jewelry. I couldn't imagine forgetting the main source, but
The other is getting a good nights sleep before the show. I rarely sleep well before a show anyway because I'm one of those people that have trouble letting go of their thoughts and everything keeps playing through my mind.
But if I'm up late packing, or making lists, or
shopping for food, or just doing last minute things, then I really
won't get enough sleep. It's important to give ample time before the
show to start preparing yourself. It just makes the end result so much
easier. I am so much more relaxed when I arrive, if I've given myself
enough time for preparation.
One has odds and ends, say "leftovers" of items I no longer make. Because you're right about "grouping", if you don't have enough of a particular item, it just gets lost and never sells. The prices in that box are reduced from their original selling price, which makes them even more appealing.
I'm a wire wrap and dichroic glass artist. So the
second box has various sized, unwrapped dichroic pendants. With these I
offer a "free satin cord". This way they get something "free" with
their purchase and it's a complete wearable necklace. I can never thank you enough
for this technique that quite often makes my booth cost!
This business is truly ever evolving as you have pointed out in your book. Everything you discuss gets better with practice and time. Sharing your experiences with others will help assure their success.
Thank you for publishing this book!
All text and images
copyright Anne Darling 2010
All rights reserved